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FTW Partner Rewiring America Launches ‘Electric Creatives’ Initiative, Stacey Abrams and Jonathan Scott Among Advisors

https://variety.com/2024/scene/news/rewiring-america-electrive-creatives-initiative-1236003848/amp

Cooking with electricity instead of gas is recommended by climate activists and indoor air quality experts alike, so why do most home renovation shows still show homeowners remodeling with gas stoves? Making the transition to electric induction ranges is a big goal for combatting climate change, but for the most part, the film and TV industries aren’t yet showing these efficient stoves onscreen.

To help increase awareness of this climate goal, electrification nonprofit & FTW Partner Rewiring America has unveiled “Electric Creatives,” a new environmental initiative to help studios, creators, and producers switch from fossil fuel-powered appliances to greener, electric ones.